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Merchant Insiders (“Merchant Insiders,” “we,” “us,” or “our”) values your privacy and is committed to protecting the information you share with us.
This Privacy Policy explains how we collect, use, store, and share information when you visit merchantinsiders.com or interact with our content, forms, and services.
Information We Collect
1. Information You Provide to Us
You may voluntarily provide personal or business information when you:
- Fill out a form
- Request a free processing review
- Subscribe to updates
- Contact us directly
This information may include:
- Business name
- Contact name
- Email address
- Phone number
- Estimated monthly processing volume
- Business type or industry
- Any additional information you choose to provide
You may browse our site without providing personal information.
2. Information Collected Automatically
When you visit our website, we may automatically collect limited information such as:
- IP address
- Browser type and device information
- Operating system
- Pages visited and time spent on the site
- Referring website or search query
- Approximate location (city/state level)
This information is collected through cookies and similar technologies.
How We Use Your Information
We use the information we collect to:
- Provide and operate our website
- Publish and improve educational content
- Respond to inquiries and requests
- Conduct free processing reviews when requested
- Recommend potential processing solutions when appropriate
- Improve site performance, usability, and security
- Comply with legal and regulatory requirements
We do not sell personal information.
Free Processing Reviews & Referrals
If you request a free processing review:
- We use your information to analyze your current processing setup and fees
- We may contact you with findings or recommendations
- If you choose to move forward, limited information may be shared with a processing partner to facilitate follow-up
We only share information that is necessary for the requested service and do not authorize partners to use your information for unrelated marketing.
Cookies & Tracking Technologies
Merchant Insiders uses cookies and similar technologies to:
- Enable essential website functionality
- Analyze traffic and user behavior
- Improve content quality and user experience
You can manage or disable cookies through your browser settings. Disabling cookies may limit certain features of the site.
For more information, please review our Cookie Policy.
How We Share Information
We may share information only in the following circumstances:
- With service providers that assist with hosting, analytics, communications, or security
- With processing partners, only when you request or consent to a referral or review
- To comply with legal obligations, court orders, or lawful requests
- To protect rights and security, including fraud prevention and site integrity
We do not share personal information for third-party advertising purposes.
Data Security
We take reasonable administrative, technical, and organizational measures to protect your information.
However, no website or internet transmission is completely secure, and we cannot guarantee absolute security.
Data Retention
We retain personal information only for as long as necessary to:
- Provide requested services
- Maintain legitimate business records
- Comply with legal or regulatory obligations
Information may be deleted or anonymized when it is no longer required.
Your Rights & Choices
Depending on applicable laws, you may have the right to:
- Request access to your information
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of communications
You may exercise these rights by contacting us.
Children’s Privacy
Merchant Insiders is intended for business owners and professionals.
We do not knowingly collect personal information from individuals under the age of 18. If such information is discovered, it will be deleted.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.
We encourage you to review their privacy policies separately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements.
Updates will be posted on this page with a revised “Last updated” date.